Case Study #4: FrankenTheory

latte with cream illustration of Google Analytics - photo

Boundaries in My Analysis of Google Analytics I am limiting my analysis of Google Analytics as an object of study by focusing on its activities and its data model as reported in terms of dimensions and metrics. Google defines Analytics activity as collection, collation, processing, and reporting. Google describes its data model as consisting of…
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Case Study #3: GA and Castells’ Network Society

Wires photo

Literature Review As I noted in Case Study #2, Google Analytics (GA) appears most often in scholarship as a black-boxed application that reports (presumed accurate) visitor frequency and browsing behavior on websites. Websites are said by be “successful” in terms of reported visitor traffic to the site, number of pages viewed while on the site,…
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Reading Notes: The Rise of the Network Society

organizational chart visualization

A text about network connectivity offered quite a few connections to aspects of my “real” (really virtual?) life outside of academe. Higher Education OK, so this isn’t exactly part of life outside academe. It’s the staff side of my professional position that drew a connection to the economic value of higher education in Castells’ (2010)…
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Mindmap #11: The Network Society

global society illustration

Castells represented 500 page of network goodness, and I savored (quickly) every morsel. I struggled to limit what I planned to include in this week’s mindmap, settling on a tried and true method: I use the table of contents to organize my new nodes. I linked Castells to Foucault, Latour, and aspects of ecology. I…
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